We Will Leverage Cultural Capital and Continuous Learning
The business case for diversity and inclusion in health-related communications addresses a marketplace opportunity to engage populations with unmet medical needs to create better business outcomes in the face of changing demographics. Mona Terrell & Associates can leverage your organization’s brand and cultural capital via stories and campaigns, speaking and exhibit opportunities that connect, inspire and motivate your audience, stakeholders, partners and employees.
We have the expertise to bring inclusive innovative and best-in-class thinking that can be the difference in your communications. In today’s changing world, communications and messages that are culturally, socially and lifestyle-relevant will command your audience’s attention and enhance the level of credibility and trust they have in your organization and brand. Diversity without inclusion means missed opportunities to hear, support, advocate and communicate for all people.
Internally the communications that we will develop for your organization will encourage an inclusive work environment that instills pride and inspires employees. Additionally, we will leverage the value and efforts of your Employee Resource Groups (ERGs).
We also offer cultural competency communications training to enhance the bench strength of your public relations, communications, marketing and public affairs professionals. It’s called E³ : Educate, Engage and Empower, and will influence the development of effective communications that resonate and connect with your audiences. The E³ module includes unconscious bias training.